Say cheese! In 2007, a series of surveys about happiness ranked ranked Denmark as the happiness place on earth. Two years later in 2009, OECD – the Organization for Economic Co-Operation and Development agreed. Like other Scandinavia and Nordic countries, Denmark scored high on education, living standard, salary, health, etc. The one thing which set them apart was while others were a bit depressed and ‘suicidal’, The Danes were a jolly bunch. Danes called it the happiness factor.